In the wake of digital acceleration brought on by the pandemic, many community based financial institutions are challenged with a common goal: To attract new members while maintaining the close relationships they’ve developed with their existing member base.
Greater Alliance Federal Credit Union, a financial institution based in New Jersey with $239M in assets and over 23,000 members, needed a forward-thinking approach for attracting new members remotely and continuing to serve the needs of the Bergen and Passaic County communities. Specifically, they were searching for a progressive digital banking experience that would integrate seamlessly with Corelation’s KeyStone core banking system. With the goal of increasing membership and engagement, while decreasing fraud and back-office frustrations, Greater Alliance chose Narmi to deliver a sleek end-to-end digital banking experience and an adaptable platform.
Narmi’s seamless rollout of digital account opening and digital banking platform led to substantial increases in account applications and in-platform engagement, while simultaneously decreasing the number of fraudulent applications and member support calls.